Journal of Social Entrepreneurship and Creative Technology

Internet of Things (IoT) and New Business Opportunities in the Creative Sector

2025-03-19T23:16:00+07:00

The rapid growth of the Internet of Things (IoT) has led to significant advancements in various industries, including the creative sector. IoT technology enables the interconnection of devices and systems, allowing for new forms of interaction and automation. However, the potential of IoT to generate new business opportunities within the creative industries has not been fully explored. This research aims to investigate the impact of IoT on the creative sector, focusing on how businesses can leverage IoT to innovate, enhance customer experiences, and streamline operations. The study adopts a qualitative research approach, combining case studies and interviews with industry professionals to explore the current applications of IoT in design, media, entertainment, and the arts. The findings indicate that IoT technologies have the potential to revolutionize the creative sector by enabling personalized experiences, optimizing creative workflows, and creating new revenue streams. Businesses are increasingly adopting IoT to offer interactive experiences, such as smart installations, personalized content, and enhanced product design. The study concludes that IoT can offer substantial business opportunities for companies in the creative sector, especially when it comes to enhancing customer engagement and integrating technology into traditional creative processes.

SWOT Analysis of Creative Startups in the Chemical and Pharmaceutical Industries

2025-03-19T23:07:54+07:00

The chemical and pharmaceutical industries, while traditionally dominated by large corporations, have seen a rise in creative startups that introduce innovative products, technologies, and business models. These startups often face unique challenges due to high barriers to entry, regulatory constraints, and the need for substantial investment in research and development. However, they also possess distinctive advantages, such as flexibility, agility, and the ability to drive innovation. This research aims to conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of creative startups within the chemical and pharmaceutical industries, to better understand the factors that influence their success and sustainability. The study uses a mixed-methods approach, combining qualitative case studies with quantitative data from industry reports and surveys. The findings indicate that while these startups often excel in innovation and product differentiation, they struggle with scaling, navigating regulatory challenges, and securing funding. Despite these challenges, opportunities exist in niche markets, partnerships with established firms, and emerging trends in sustainable practices and biotechnology. The study concludes that creative startups in the chemical and pharmaceutical sectors can succeed by leveraging their strengths in innovation and collaboration while addressing weaknesses through strategic investment and regulatory compliance.

Metaverse and Entrepreneurship: New Business Opportunities in the Virtual World

2025-03-19T23:00:13+07:00

The emergence of the metaverse has opened up new possibilities for businesses, entrepreneurs, and consumers, reshaping the way industries operate and interact with their audiences. As the virtual world expands, new business opportunities have emerged, allowing entrepreneurs to create innovative products, services, and experiences in entirely digital spaces. However, the potential of the metaverse for entrepreneurship remains underexplored. This research aims to examine how the metaverse offers new business opportunities and challenges for entrepreneurs in various sectors. The study utilizes a qualitative research design, conducting in-depth interviews with entrepreneurs and industry experts who are actively engaging with the metaverse. Data was gathered through semi-structured interviews and analyzed thematically to identify key trends, business models, and challenges faced by startups in virtual environments. The findings reveal that the metaverse provides entrepreneurs with access to a global market, greater consumer engagement, and new forms of monetization through virtual goods and services. However, challenges such as technical barriers, user adoption, and regulatory concerns persist. Entrepreneurs leveraging the metaverse tend to adopt business models that include virtual real estate development, NFTs (non-fungible tokens), and immersive experiences. In conclusion, the metaverse presents significant business opportunities, but entrepreneurs must navigate various challenges related to technology, market dynamics, and consumer behavior.

NFTs and Creativity: Monetization of Digital Artwork via Blockchain

2025-03-19T23:27:07+07:00

The rise of Non-Fungible Tokens (NFTs) has revolutionized the digital art world, providing artists with new opportunities for monetization and ownership. By utilizing blockchain technology, NFTs offer an innovative solution to the challenges of digital art distribution, including issues of copyright infringement and lack of ownership. However, the broader implications for creativity and the art market remain underexplored. This research aims to explore the impact of NFTs on digital art monetization, examining how blockchain technology influences the financial success and creative autonomy of digital artists. The study seeks to understand both the opportunities and challenges presented by NFTs in the context of digital artwork. The study adopts a qualitative approach, combining literature review with case studies of successful NFT projects. Interviews with digital artists, collectors, and industry experts further complement the research, providing insights into the practical use of NFTs for artistic and financial gain. The research finds that NFTs significantly enhance the monetization potential of digital art, offering artists greater control over their work and allowing for direct transactions with buyers. Additionally, NFTs provide new models for art ownership, including royalties from secondary sales. However, challenges such as environmental concerns and market volatility are evident. NFTs represent a transformative opportunity for digital artists, fostering innovation in both creativity and monetization. While the future remains uncertain, blockchain technology is likely to continue reshaping the landscape of digital art.