Analysis of the Application of the Principles of Business Ethics in Islam

Main Article Content

Bouyea Jonathan
Wang Joshua
Matteson Niva


The development of technology has changed the way people conduct online buying and selling transactions, because it is more efficient, can be done anywhere. However, this raises new problems such as opportunities for fraud, payment, delivery of goods that are not suitable, guarantees that do not guarantee, which result in losses between the two parties. The purpose of this research is to understand in depth about the sales ethics of the lazadaa application. This type of research is field research with a descriptive qualitative approach. The results of the study that with the application of Islamic ethics in buying and selling, a healthy and blessed business climate will be achieved so that an Islamic community order is achieved in the lazadaa application. The conclusion of this study is that the sales ethics applied by sellers who are applied in the lazadaa application have gone well but some have not been in accordance with the principles of Islamic business ethics, by applying the ethics of buying and selling in accordance with the principles of sharia business ethics, it will achieve benefits in life both individually, society, and the state. The limitation in this study is that researchers only get a little information on lazadaa users. The author hopes that more attention will be paid to the principles of Islamic business ethics in using the lazadaa application to achieve a goal, hopefully it can be a lesson for all Muslims, so that there is an urge to make a good change.

Article Details

How to Cite
Jonathan, B., Joshua, W., & Niva, M. (2023). Analysis of the Application of the Principles of Business Ethics in Islam. Sharia Oikonomia Law Journal, 1(4), 286–296.


Arianti, F., Asmadia, T., & Leli, M. (2022). Fruit sale strategy with the lowest price sorakan (cheering) in the view of Fiqh Muamalah. Legality?: Jurnal Ilmiah Hukum, 30(2), 243–254.

Asgaonkar, A., & Krishnamachari, B. (2019). Solving the Buyer and Seller’s Dilemma: A Dual-Deposit Escrow Smart Contract for Provably Cheat-Proof Delivery and Payment for a Digital Good without a Trusted Mediator. 2019 IEEE International Conference on Blockchain and Cryptocurrency (ICBC), 262–267.

Asmah. (2022). The role of business competition law in online business: A comparative study of United Kingdom and Indonesia. Cogent Social Sciences, 8(1), 2142398.

Azungah, T. (2018). Qualitative research: Deductive and inductive approaches to data analysis. Qualitative Research Journal, 18(4), 383–400.

Chan, S. W., Ahmad, M. F., Zaman, I., Omar, S. S., Ramlan, R., & Tam, C. X. (2018). Privacy perceptions of online shopping behaviour amongst Malaysian Lazada online shoppers. 020036.

Cheng, K. K. F., & Metcalfe, A. (2018). Qualitative Methods and Process Evaluation in Clinical Trials Context: Where to Head to? International Journal of Qualitative Methods, 17(1), 160940691877421.

Coldwell, D. A., Venter, R., & Nkomo, E. (2020). Developing ethical managers for future business roles: A qualitative study of the efficacy of “Stand-Alone” and “Embedded” University “Ethics” courses. Journal of International Education in Business, 13(2), 145–162.

Dixit, A., Tiwari, A., & Gupta, R. K. (2021). A Model for Trend Analysis in the Online Shopping Scenario Using Multilevel Hesitation Pattern Mining. Mathematical Problems in Engineering, 2021, 1–11.

Farahana Binti Kamsin, I., & Jet Xiong, T. (2022). Online Shopping Process and Eco-friendly. 2022 IEEE 2nd Mysore Sub Section International Conference (MysuruCon), 1–5.

Gao, Y., Driouchi, T., & Bennett, D. J. (2018). Ambiguity aversion in buyer-seller relationships: A contingent-claims and social network explanation. International Journal of Production Economics, 200, 50–67.

Geng, R., Wang, S., Chen, X., Song, D., & Yu, J. (2020). Content marketing in e-commerce platforms in the internet celebrity economy. Industrial Management & Data Systems, 120(3), 464–485.

Halaweh, M. (2018). Cash on Delivery (COD) as an Alternative Payment Method for E-Commerce Transactions: Analysis and Implications. International Journal of Sociotechnology and Knowledge Development, 10(4), 1–12.

Hamed, S., & El-Deeb, S. (2020). Cash on Delivery as a Determinant of E-Commerce Growth in Emerging Markets. Journal of Global Marketing, 33(4), 242–265.

Handayani, F., Evelina, L. W., & Tinihada, A. F. (2022). Social Network Analysis of Campaign Mobilization of Marketplace on Twitter. 2022 International Conference on Information Management and Technology (ICIMTech), 241–245.

Hendershott, T., Kozhan, R., & Raman, V. (2020). Short Selling and Price Discovery in Corporate Bonds. Journal of Financial and Quantitative Analysis, 55(1), 77–115.

Hendrianto, H., & Elfalahy, L. (2021). Ayat-Ayat Hukum dalam Alquran Mengatur Hubungan Sesama Manusia. Al-Istinbath?: Jurnal Hukum Islam, 6(1), 165.

Ji, P., Zhang, H.-Y., & Wang, J.-Q. (2019). A Fuzzy Decision Support Model With Sentiment Analysis for Items Comparison in e-Commerce: The Case Study of IEEE Transactions on Systems, Man, and Cybernetics: Systems, 49(10), 1993–2004.

Jones, S. A. (2018). Trade and Receivables Finance: A Practical Guide to Risk Evaluation and Structuring. Springer International Publishing.

Kemp, E. A., Borders, A. L., Anaza, N. A., & Johnston, W. J. (2018). The heart in organizational buying: Marketers’ understanding of emotions and decision-making of buyers. Journal of Business & Industrial Marketing, 33(1), 19–28.

Leung, K. H., Choy, K. L., Siu, P. K. Y., Ho, G. T. S., Lam, H. Y., & Lee, C. K. M. (2018). A B2C e-commerce intelligent system for re-engineering the e-order fulfilment process. Expert Systems with Applications, 91, 386–401.

Li, R., Li, N., Li, J., & Wu, C. (2018). Short selling, margin buying and stock return in China market. Accounting & Finance, 58(2), 477–501.

Li, X., Zhuang, Y., Fu, Y., & He, X. (2019). A trust-aware random walk model for return propensity estimation and consumer anomaly scoring in online shopping. Science China Information Sciences, 62(5), 52101.

Liang, R., & Wang, J. (2019). A Linguistic Intuitionistic Cloud Decision Support Model with Sentiment Analysis for Product Selection in E-commerce. International Journal of Fuzzy Systems, 21(3), 963–977.

Lynn, N. D., Islam, A., & Budiyanto, D. (2020). Increasing User Satisfaction of Mobile Commerce using Usability. International Journal of Advanced Computer Science and Applications, 11(8).

Merkert, R., Mulley, C., & Hakim, M. M. (2018). Trade-offs between transaction cost, operation cost and innovation in the context of procurement and asset specificity – The example of the bus industry. Research in Transportation Economics, 69, 173–179.

Mohamed, M., & Morris, P. (2021). Buying, selling and outsourcing educational reform: The Global Education Industry and ‘policy borrowing’ in the Gulf. Compare: A Journal of Comparative and International Education, 51(2), 181–201.

Musa, A., Zulfikar, T., & Khalidin, B. (2022). Digital-Based Information System of Zakat Management in Indonesia: Strategies for Increasing Revenue in Fiqh Muamalah Perspectives. Samarah: Jurnal Hukum Keluarga dan Hukum Islam, 6(2), 614.

Nigam, A., Sangal, S., Behl, A., Jayawardena, N., Shankar, A., Pereira, V., Temouri, Y., & Zhang, J. (2022). Blockchain as a resource for building trust in pre-owned goods’ marketing: A case of automobile industry in an emerging economy. Journal of Strategic Marketing, 1–19.

Noer, L. R., Putra, S. W., & Adriani, A. A. (2022). Online Book Shopping in Indonesian During the COVID-19 Pandemic. Publishing Research Quarterly, 38(1), 117–130.

Norman, K., Li, Z., Oh, Y.-T., Golwala, G., Sundaram, S., & Allebach, J. (2018). Application of natural language processing to an online fashion marketplace. Electronic Imaging, 30(10), 444-1-444–445.

Oláh, J., Kitukutha, N., Haddad, H., Pakurár, M., Máté, D., & Popp, J. (2018). Achieving Sustainable E-Commerce in Environmental, Social and Economic Dimensions by Taking Possible Trade-Offs. Sustainability, 11(1), 89.

Palacios, S., & Jun, M. (2020). An exploration of online shopping convenience dimensions and their associations with customer satisfaction. International Journal of Electronic Marketing and Retailing, 11(1), 24.

Pramani, R., & Iyer, S. V. (2023). Adoption of payments banks: A grounded theory approach. Journal of Financial Services Marketing, 28(1), 43–57.

Prasetyo, Y. T., & Fuente, D. G. D. D. (2020). Determinant Factors Affecting Customer Satisfaction among Filipinos in Lazada Online Shopping during COVID-19 Pandemic: A Structural Equation Modeling Approach. 2020 7th International Conference on Frontiers of Industrial Engineering (ICFIE), 48–52.

Prieto-Torres, D. R., & Galpin, I. (2020). A Virtual Wallet Product Recommender System Based on Collaborative Filtering. Dalam H. Florez & S. Misra (Ed.), Applied Informatics (Vol. 1277, hlm. 222–234). Springer International Publishing.

Restuputri, D. P., Masudin, I., Andini, A. P., Handayani, D. I., & Setiawan, M. (2023). Usability Evaluation of Artificial Intelligence for Image Recognition Features in Online Shopping Applications Using the UTAUT Method: Dalam P. Ordóñez de Pablos, M. N. Almunawar, & M. Anshari (Ed.), Advances in Finance, Accounting, and Economics (hlm. 159–181). IGI Global.

RUANGUTTAMANUN, C., & PEEMANEE, J. (2022). Causal Relationship between e-Service Quality, Online Trust and Purchase Intentions on Lazada Group, An Asia’s Leading E-commerce Platform. Journal of Distribution Science, 20(1), 13–26.

Seidemann, R. M., & Hawkins, W. T. (2019). Acquisition and Disposition Problems and Experiences Policing the Online Marketplace for Human Remains. Dalam K. S. Moran & C. L. Gold (Ed.), Forensic Archaeology (hlm. 299–312). Springer International Publishing.

Street, J. H. (2019). The Institutionalist Theory of Economic Development. Dalam M. R. Tool (Ed.), Evolutionary Economics (1 ed., hlm. 443–469). Routledge.

Tazzioli, M. (2019). Refugees’ Debit Cards, Subjectivities, and Data Circuits: Financial-Humanitarianism in the Greek Migration Laboratory. International Political Sociology, 13(4), 392–408.

Tham, T. T., & Nguyen, H.-P. (2021). An Integrated Approach of Fuzzy-AHP-TOPSIS for E-commerce Evaluation. Industrial Engineering & Management Systems, 20(2), 82–95.

Tiliwalidi, K., Zhang, J.-Z., & Xie, S.-C. (2019). A Multi-bank E-Payment Protocol Based on Quantum Proxy Blind Signature. International Journal of Theoretical Physics, 58(10), 3510–3520.

Tran, T.-T. (2019). On the factors affecting the development of e-commerce in Vietnam: Case study of Lazada, Shopee, and Tiki. International Journal of ADVANCED AND APPLIED SCIENCES, 6(4), 45–52.